Why Does Instagram Ruin Video Quality on Story?

Have you ever uploaded a video on Instagram Story, only to find out that the quality has significantly decreased? It’s a common frustration for many users, and it begs the question – why does Instagram ruin video quality on Story? Well, there are several reasons behind this issue.


One of the main reasons for the decrease in video quality is compression. When you upload a video on Instagram, the platform automatically compresses it to save space and reduce loading times. This compression process involves removing some of the data from your video file, which can result in a loss of quality.


Another factor that affects video quality on Instagram is resolution. Instagram Stories have a maximum resolution of 1080 pixels by 1920 pixels, so if your video has a higher resolution than this, it will be downscaled to fit within these dimensions. This downsizing can also lead to a reduction in quality.

Frame Rate

The frame rate of your video can also impact its quality on Instagram Story. The platform supports videos with frame rates up to 30 frames per second (fps). If your video has a higher frame rate than this, it may be compressed or downscaled, resulting in a lower-quality output.


The way your video is encoded can also affect its quality on Instagram Story. The platform supports videos encoded using H.264 codec with AAC audio at 44.1kHz or 48kHz. If your video uses another codec or audio format, it may not play correctly or may be compressed further.

Tips for Improving Video Quality on Instagram Story

While there’s no surefire way to avoid losing some quality when uploading videos on Instagram Story due to compression and other factors, there are some tips you can follow to improve your results:

  • Keep your video resolution within the maximum dimensions of 1080 pixels by 1920 pixels.
  • Use a frame rate of 30 fps or lower.
  • Encode your video using the H.


In conclusion, Instagram’s compression process, limited resolution and frame rate support, and encoding requirements can all contribute to a decrease in video quality on Instagram Story. By following the tips mentioned above, you can minimize this loss of quality and ensure that your videos look their best on this popular social media platform.