What Is Video Quality Called?

Video Quality is an essential aspect of any video production. It refers to the technical parameters that define the visual and audio characteristics of a video.

The higher the video quality, the better the viewing experience. In this article, we will learn about what Video Quality is called and how it affects the overall video content.

What Is Video Quality?

Video Quality is a term used to describe the technical aspects that determine how good a video looks or sounds. It includes various elements such as resolution, frame rate, bit rate, and compression format. All these factors contribute to the overall quality of a video.


Resolution refers to the number of pixels in a video image. A higher resolution means more pixels in an image, resulting in sharper and more detailed visuals. The most common resolutions used today are 720p, 1080p, and 4K.

Frame Rate

Frame Rate is the number of still images or frames displayed per second in a video. The standard frame rate for most videos is 24 frames per second (fps). However, higher frame rates such as 30fps or 60fps can result in smoother motion and better visual clarity.

Bit Rate

Bit Rate refers to the amount of digital information transmitted per second in a video file. Higher bit rates mean more data being transmitted, resulting in better quality videos with less compression artifacts.

Compression Format

Compression Format refers to how videos are compressed for storage or transmission purposes. Popular compression formats include H.264 and H.265/HEVC (High-Efficiency Video Coding).

  • H.264: A widely-used compression format that offers high-quality videos with low file sizes.
  • H.265/HEVC: A newer compression format that offers better quality videos with even smaller file sizes than H.264.

Why Is Video Quality Important?

Video Quality is important because it affects the viewing experience of the audience. A high-quality video with sharp visuals, clear audio, and smooth motion can captivate the viewers’ attention and keep them engaged. On the other hand, a low-quality video with poor resolution, choppy motion, and distorted audio can be distracting and off-putting.

In addition, video quality is also crucial for various purposes such as marketing, education, entertainment, and communication. For instance, a business may use high-quality videos to showcase their products or services to potential customers. Similarly, educational institutions may use high-quality videos to deliver lectures or tutorials to students.


In conclusion, Video Quality is a vital aspect of any video production that determines how good or bad a video looks or sounds. It includes various elements such as resolution, frame rate, bit rate, and compression format that contribute to the overall quality of a video. Therefore it is essential to pay attention to these technical parameters while creating or consuming videos to ensure an enjoyable viewing experience.