How Do You Increase Video Quality on Instagram?

Instagram is one of the most popular social media platforms for sharing photos and videos. With over 1 billion active users, Instagram has become an important platform for businesses and individuals to showcase their products and talents.

However, with the growing competition on Instagram, it’s essential to have high-quality videos that stand out from the rest. In this article, we will discuss how you can increase video quality on Instagram.

Shoot High-Quality Videos

The first step to increasing video quality on Instagram is to shoot high-quality videos. Make sure to use a good quality camera or smartphone with a high-resolution lens to capture your video footage. Also, ensure that you shoot in well-lit areas or use external lighting to avoid grainy or blurry footage.

Edit Your Videos

After you’ve shot your video, it’s essential to edit it before posting it on Instagram. You can use editing software like Adobe Premiere Pro or Final Cut Pro X to enhance the quality of your video footage. You can adjust the brightness, contrast, saturation, and other settings to make the video look more appealing.

Choose Appropriate Resolution

Instagram allows you to upload videos with a maximum resolution of 1080 pixels (width) and 1920 pixels (height). However, if you upload a video with a lower resolution than these dimensions, Instagram will automatically compress it, resulting in a lower quality video. To avoid this, make sure that your videos meet these dimensions before uploading them on Instagram.

Use Video Stabilization

Shaky footage can ruin the overall quality of your video. To avoid this issue, use software stabilization tools like Adobe Premiere Pro’s Warp Stabilizer or Final Cut Pro X’s SmoothCam feature that will help stabilize your footage and make it look more professional.

Optimize Video Compression Settings

When uploading videos on Instagram, it’s essential to optimize your video compression settings. Instagram compresses videos to reduce their file size, and this can result in a loss of quality. To avoid this, make sure to use the H.264 codec and choose a high bitrate setting (between 8-10 Mbps) when exporting your video.

Use Instagram’s Built-in Filters

Instagram has built-in filters that you can use to enhance the quality of your videos. These filters can adjust the brightness, contrast, saturation, and other settings of your video footage, making it look more appealing. However, be careful not to overuse these filters as it can make your video look artificial.


In conclusion, increasing the quality of your videos on Instagram is essential for standing out from the competition and engaging with your audience. By shooting high-quality footage, editing it appropriately, optimizing compression settings, and using Instagram’s built-in filters, you can create compelling videos that will help you achieve success on Instagram.